Over the past 150-plus years, Campbell's has evolved into a leading domestic packaged food manufacturer, with a portfolio that extends beyond its iconic red-and-white labeled canned soup... Show more
The Campbell's Company, headquartered in Camden, New Jersey, is a major branded packaged foods manufacturer operating across two divisions: Meals & Beverages and Snacks. Its portfolio of roughly 16 leading brands includes Campbell's, Goldfish, Pepperidge Farm, Snyder's of Hanover, Lance, Kettle Brand, Cape Cod, Prego, Rao's, Swanson, V8, Late July, Snack Factory, and Pacific Foods. The company also serves foodservice channels through its North American Foodservice division.
Investors follow CPB closely because of its status as a consumer-staples bellwether, its historically reliable dividend, and its effort to reposition around faster-growing categories such as premium sauces (Rao's) and cooking ingredients. The company's competitive strengths include strong brand recognition, extensive distribution, and a diversified product lineup, though it continues to face volume pressure from private-label competition and shifting consumer preferences.
Over the last 30 days, CPB fell approximately 17%, declining from a closing price of $23.39 on August 28 to about $19.37 as of late September. The drop accelerated sharply on September 3, when the stock tumbled roughly 7% in a single session on above-average volume following its fiscal fourth-quarter report and dividend announcement, and the shares continued to drift lower through the remainder of the month.
The longer three-month trend tells a similar story. From a level near $22.73 in late June, the stock declined roughly 15% through late September. Notably, the shares had rallied to an intra-quarter high near $24 in late August before the post-earnings selloff erased those gains, leaving the stock down about 24% on a year-to-date basis.
The primary catalyst was Campbell's September 3 announcement of a 36% reduction in its quarterly dividend, from $0.39 to $0.25 per share. Management framed the cut as part of a broader effort to reduce debt and safeguard financial health amid softening demand and cost pressures. The decision was especially significant for income-oriented investors, as the company's dividend yield fell from roughly 7.25% to about 4.65%.
The dividend cut accompanied fiscal fourth-quarter results that underscored operational challenges. Adjusted earnings per share of $0.39 matched consensus, but revenue of $2.1 billion declined 8% year over year. The snacks segment was the standout weakness, with sales down 12% and operating earnings down 34%, while the Meals & Beverages segment showed relative resilience with 3% organic growth excluding the impact of a prior-year 53rd week. The company also recorded a GAAP net loss, including a $117 million impairment charge on its Cape Cod and Kettle Brand trademarks.
Guidance compounded investor concerns. For fiscal 2027, Campbell's projected net sales to decline 2% to 4% and adjusted EPS of $1.65 to $1.80, well below consensus estimates of roughly $1.86. CEO Mick Beekhuizen acknowledged that results "remain unacceptable." Several analysts responded by lowering price targets or maintaining sell ratings, with Jefferies cutting its target to $20 from $22 and firms including Barclays and BofA Securities maintaining bearish stances.
Beyond the single-day earnings shock, the quarterly decline reflects a longer-running narrative of margin erosion and weak volume. Gross margin contracted 190 basis points to 28.6% in the fourth quarter, with inflation and tariff-related costs driving a 530-basis-point headwind that was only partially offset by productivity savings. Leverage also increased to 4.3x from 3.6x, prompting management to reset the dividend to prioritize debt reduction.
Strategically, the company is positioning fiscal 2027 as a transition year. The new $500 million cost-savings program spanning fiscal 2027 through fiscal 2030 includes headcount reductions, procurement optimization, and supply chain improvements, with more than $100 million expected in the first year. Bright spots such as Rao's premium sauces, which posted roughly 10% consumption growth, and stabilizing Goldfish trends have yet to offset persistent weakness across salty snacks and ready-to-serve soups.
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Looking ahead, investors will focus on execution of the company's turnaround plan, particularly whether the snacks segment can stabilize volume and whether cost savings begin to rebuild gross margins. Management has indicated that fiscal first-quarter margins will face the most pressure before pricing actions and productivity gains improve results in the second half. Key monitorable items include consumption and scanner data across soup and snack categories, progress on the Rao's and La Regina growth initiatives, commodity inflation and tariff developments, and the trajectory of the balance sheet as the dividend reset supports debt reduction. Analysts remain cautious, with a consensus rating leaning toward Sell and an average price target near $20.
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CPB saw its Moving Average Convergence Divergence Histogram (MACD) turn negative on August 27, 2026. This is a bearish signal that suggests the stock could decline going forward. Tickeron's A.I.dvisor looked at 49 instances where the indicator turned negative. In 30 of the 49 cases the stock moved lower in the days that followed. This puts the odds of a downward move at 61%.
The Momentum Indicator moved below the 0 level on September 02, 2026. You may want to consider selling the stock, shorting the stock, or exploring put options on CPB as a result. In 49 of 88 cases where the Momentum Indicator fell below 0, the stock fell further within the subsequent month. The odds of a continued downward trend are 56%.
CPB moved below its 50-day moving average on September 03, 2026 date and that indicates a change from an upward trend to a downward trend.
The 10-day moving average for CPB crossed bearishly below the 50-day moving average on September 10, 2026. This indicates that the trend has shifted lower and could be considered a sell signal. In 5 of 13 past instances when the 10-day crossed below the 50-day, the stock continued to move higher over the following month. The odds of a continued downward trend are 38%.
Following a 3-day decline, the stock is projected to fall further. Considering past instances where CPB declined for three days, the price rose further in 50 of 62 cases within the following month. The odds of a continued downward trend are 55%.
The Aroon Indicator for CPB entered a downward trend on October 02, 2026. This could indicate a strong downward move is ahead for the stock. Traders may want to consider selling the stock or buying put options.
The RSI Indicator points to a transition from a downward trend to an upward trend -- in cases where CPB's RSI Indicator exited the oversold zone, 20 of 35 resulted in an increase in price. Tickeron's analysis proposes that the odds of a continued upward trend are 57%.
The Stochastic Oscillator demonstrated that the ticker has stayed in the oversold zone for 1 day, which means it's wise to expect a price bounce in the near future.
Following a +4.44% 3-day Advance, the price is estimated to grow further. Considering data from situations where CPB advanced for three days, in 145 of 286 cases, the price rose further within the following month. The odds of a continued upward trend are 51%.
CPB may jump back above the lower band and head toward the middle band. Traders may consider buying the stock or exploring call options.
The Tickeron Valuation Rating of 4 (best 1 - 100 worst) indicates that the company is seriously undervalued in the industry. This rating compares market capitalization estimated by our proprietary formula with the current market capitalization. This rating is based on the following metrics, as compared to industry averages: P/B Ratio (1.552) is normal, around the industry mean (5.422). P/E Ratio (15.321) is within average values for comparable stocks, (32.504). Projected Growth (PEG Ratio) (0.517) is also within normal values, averaging (8.458). CPB has a moderately high Dividend Yield (0.078) as compared to the industry average of (0.025). P/S Ratio (0.659) is also within normal values, averaging (4.925).
The Tickeron PE Growth Rating for this company is 38 (best 1 - 100 worst), pointing to consistent earnings growth. The PE Growth rating is based on a comparative analysis of stock PE ratio increase over the last 12 months compared against S&P 500 index constituents.
The Tickeron Price Growth Rating for this company is 64 (best 1 - 100 worst), indicating steady price growth. CPB’s price grows at a higher rate over the last 12 months as compared to S&P 500 index constituents.
The Tickeron SMR rating for this company is 68 (best 1 - 100 worst), indicating slightly better than average sales and a considerably profitable business model. SMR (Sales, Margin, Return on Equity) rating is based on comparative analysis of weighted Sales, Income Margin and Return on Equity values compared against S&P 500 index constituents. The weighted SMR value is a proprietary formula developed by Tickeron and represents an overall profitability measure for a stock.
The Tickeron Profit vs. Risk Rating rating for this company is 100 (best 1 - 100 worst), indicating that the returns do not compensate for the risks. CPB’s unstable profits reported over time resulted in significant Drawdowns within these last five years. A stable profit reduces stock drawdown and volatility. The average Profit vs. Risk Rating rating for the industry is 93, placing this stock worse than average.
The average fundamental analysis ratings, where 1 is best and 100 is worst, are as follows
a manufacturer of convenience food products, such as soups and sauces, pasta, broths, vegetable-beverages, cookies and biscuits
Industry FoodMajorDiversified